Information on context preferences can be used to tailor physical activity opportunities, and may be particularly advantageous for people with low intrinsic interest in physical activity. This seminar by Dr Nicola Burton from the UQ School of Human Movement and Nutrition Sciences will present data from a cross-sectional mail survey among 7800 adults aged 42-67 years. Respondents indicated to what extent they agreed or disagreed with each of 14 contexts describing how, where and with whom physical activity is done. Data were analysed with adjustment for physical activity, and sociodemographic and health variables. Results indicated that people with low income had different physical activity context preferences from those with high income: this will be discussed to consider the implications for physical activity promotion.
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